New Hoco Arrivals 2026
Gadriel
$450
$450
This strapless brocade cocktail dress features a corset bodice, a pearl neckline and an A-line silhouette. A classic choice for your next homecoming or formal event. Sherri Hill 58463
Kyndra
$550
$550
This halter A-line pearl cocktail dress features a deep V-neckline, a chiffon ruffle skirt, side cuts, and an open back. A standout choice for your next homecoming or formal event. Sherri Hill 58181
Chansy
$500
$500
This strapless brocade cocktail dress features a drop waist, a bubble skirt, and a rose embellishment with a lace-up back. A stunning dress for your next homecoming or formal event. Sherri Hill 58072
Wesley
$500
$500
Sanders
$550
$550
Suzette
$150
$150
This cocktail dress features a draped neckline, a sculpted corset bodice, a lace-up back and an A-line skirt. A gorgeous dress for your next homecoming or formal event. TD T735
Hamida
$175
$175
Bartlette
$225
$225
Janell
$250
$250
Maline
$300
$300

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Pageant

This dress features a sweetheart neckline with a pleated bodice and knot and spaghetti straps.This gown has chiffon fabric that flows effortlessly with skirt slit and train. It is effortless and vibrant and could be perfect for your next prom, pageant or formal event. Sherri Hill 56267
Adelaide
$550
$550
This Sherri Hill gown features stretched satin fabric with a corset bodice, a deep V neckline, a skirt slit and lace-up back. This is a timeless dress that could be perfect for your next prom, pageant or formal event! Sherri Hill 56158
Altidore
$350
$350
Entra
$650
$650
Bliss
$750
$750
Darya
from $175
from $175
Winston
$400
$400
This fully beaded strapless gown features an intricate lace pattern and off-the-shoulder detachable taffeta puff sleeves. The neckline has a sweetheart illusion deep plunge, and the fitted silhouette has a slit in the skirt. Choose this unique design for your next pageant, prom or formal event! Ashley Lauren 11585
Tamrey
$800
$800
This gown features a beaded off-the-shoulder neckline with a mermaid silhouette, an organza skirt, and detachable bubble sleeves. This dress is unique and dramatic and could be ideal for your next prom, pageant, or formal event. ARY 39570
Starla
from $575
from $575